Copywriting

//Copywriting
Copywriting2017-05-19T07:26:52+00:00

COPYWRITING

Looking for a copywriter in Edinburgh? As specialists in written communication, we work with clients in Edinburgh, Glasgow and across Scotland to create marketing literature, newsletters, brochures, websites, and technical documents… materials that are just right for your audience.

articulate… interesting… creative… readable

When writing for the web, we combine strong writing skills with knowledge of optimization techniques. We focus on writing lively, interesting content  so that your website is not only found by the search engines but also appreciated by your target audience. In Scotland, web copywriting is increasingly recognised as a key element in successful marketing efforts. Focus in on the content and you see the benefit for your key audiences.

  • Good, targeted promotional material will lead to company growth
  • An effective web presence will establish your company in fresh markets or provide useful services and product information to customers
  • Staff newsletters and effective use of intranets support internal communication programmes
  • Impressive company literature will promote a strong corporate image.

Communication is a grass-roots activity in every organisation and it pays to get it right.

The approach we take to writing varies, depending on your type of project. However, many of the same basic principles apply whether the writing is for a company website, a marketing flyer, your organisation’s flagship literature, a case study, a staff newsletter or an annual report. Whatever you need, we have the experience to manage the process from idea to finished article.

To communicate effectively you’ve got to start in the right place. Too many people just open their mouths! At Cygnus Extra we think, plan, write and deliver… and we can take you through the loop.

Recent copywriting projects